Today’s post is the first of three parts by the fabulous Martha Kennedy as she struggles with the weird world of marketing a novel. Many of us have trod this path and even more will be treading it soon. Each of us has a story (or many stories) to tell about the perils of publishing in a market that’s been reinventing itself continuously for decades.

This is for all of us who have written books, are thinking about writing a book, or are attempting to market a book in a world where none of the old rules apply.

I write literary historical fiction, so everything I have to say is from that perspective. People who write different things, in other genres for different audiences are likely to have their own stories about this process. My novels (so far) all are set in the rather dim past in Switzerland. I suspect the ONLY genre…